You will find if you continue to follow my writings that I will regularly present business principles from a Christian perspective. The Bible gives us such a wonderful guide for every aspect of life, but it is often consulted as a last resort instead of utilizing it as our foundation for success.
In this four part series, Continue reading “The 4 P’s That Can Save Your Chiropractic Practice…and Your Sanity!”
So where do we go from here? Once you have strengthened your chiropractic philosophy, and you have a greater conviction as to what you have to offer to humanity, then what? Well, you might find yourself as I did almost 9 years ago now. You have a God-given gift in your healing hands. You have a love for this profession of chiropractic. You have compassion for the sick and the suffering, but you look at your appointment book in distress. You ask yourself, “where are all these people who need my help?”
The problem is that it does not work like the movie “Field of Dreams.” Just because you build it does not mean that they will come. You have to have an effective system of practice management to provide the under pinning for your chiropractic passion. I had developed a system (as we all do whether you know it or not) that could only take me so far. I did not know what I did not know.
Thanks to what I count as divine intervention, Affordable Management and Consulting or AMC came into my life. AMC was able to take my passion for chiropractic and give it a structured framework to assist me in building a practice where patients become educated about chiropractic as they follow through with their own care. As they become educated, motivated and inspired, they then begin to reach out to others who need help as well.
Ken Blanchard and Sheldon Bowles wrote a book some years ago entitled Raving Fans. That is exactly what you want your patients to become. They become your torch-carriers, extending your message to their contacts that may potentially become new patients. The protocols and procedures taught by AMC to its clients help to develop your patients into your biggest fans, and that my friends is priceless marketing for which there is no substitute.
Now, if you went to a chiropractic college that was weak on philosophy, and did nothing to instill any core beliefs in the healing power of a chiropractic adjustment, then you are handicapped from the get go. Let me see if I can help you, for if it were not for my father, I would have come out of Chiropractic College with the same weak, watered-down philosophy from which many chiropractors of this day and age suffer. Fortunately, before I ever got to Chiropractic College, my father taught me well. It started with a definition of chiropractic that you will not see in textbooks anymore, and it went something like this, “chiropractic is the art, science, and philosophy of things natural, and a system of adjusting the articulations of the spine to eliminate the physical representative of the cause of disease.”
I also learned from my father what a subluxation is, and what it does to the body if left uncorrected. Imagine my surprise when I went to Chiropractic College and the word “subluxation” was not even used in a chiropractic philosophy class. In fact, the word “philosophy” was not used either. Do you see where I am going with this? If your college did not educate you as to what healing power you possess in your own two hands, then you need to seek it out. You must pursue the philosophy that has been lost. You must make it your all out quest to find what has been lost. If the chiropractors of today do not find the torch of old, revitalize its flame, and carry it on for future generations, I fear it will be lost forever. It will be lost to the medical model, and the musculoskeletal box in which we have been placed.
Above all, you must know this. If you want to be successful in getting sick people well, you must take to heart this basic principle. The power that made your body, is the power that heals your body, and it can heal your body from any disease know to man, as long as there is no interference with that power from the brain to the cells of the body. Subluxation creates interference, and the adjustment removes it. The connection is restored, and life force returns to the cells, tissues, and organs of the body. It is as simple as that.
Before deciding to undertake the task of starting a blog, I had to seriously ask myself the question why. What could I contribute that would possibly make a difference in the lives of others? Ultimately, I have come to the conclusion that I have plenty to offer, and thus this blog has its beginning.
It is my sincere hope that the reader will learn from my experience. I have been practicing chiropractic for 27 years, but you might as well say that I have 50 years of experience in chiropractic. You see, I was born into it. My father was a chiropractor who started practice in 1947. This was before chiropractors were even licensed in the state of Texas. My father drove all the way to Kentucky to take the boards there. He did not intend to practice there, but he wanted to be licensed somewhere!
I was raised according to my father’s strong chiropractic philosophical beliefs, which respected the God-given, natural recuperative powers of the body to heal itself. Growing up, I did not take medicine or immunizations. I contracted childhood diseases, recovered from them, and I believe I have a healthier immune system today because of them. In this day and age, children receive shots for everything under the sun. They are treated with antibiotics for the least little sniffle, and I believe their immune systems are becoming weaker as a result. I thank God that I was spared all of that. I am 50 years old, and I am not taking any prescription drugs for anything.
So, I am sure you can see that I bring a voice of experience to this table. Just what is that worth? Well, let’s explore that. In order to be successful in the practice of chiropractic you must have a strong belief in what you are doing. A lot of doctors get all caught up in their technique. Don’t get me wrong. Technique is important, but it has been my experience that what is supreme is the doctor’s belief in the technique that they are using that makes the difference. Throughout the world in chiropractic, there are many techniques utilized in many offices that are producing phenomenal, almost miraculous, results. What you will find as the overriding factor, though, is that these doctors sincerely believe in whatever technique they are utilizing.
